Best British Sustainable Design 2014: ‘Plumen 002’ light bulb by Plumen
This clever design reinvents the light bulb for the modern age. Its curved shape creates light gradations for a gentle glow. Hulger’s co-founder Nicolas Roope tells us more.
What inspired the design? Our two main influences were sculptor Barbara Hepworth and Texan artist Tony Greer. Hepworth’s quest matched ours: how do you create spirit in seemingly simple forms? Greer plays with the colour, texture and animation of light in his illuminated sculptures; that appealed to us because we wanted to make the quality of light as intriguing as the bulb’s shape.
What was the biggest challenge? As a brand, our aim is to put innovative ideas into mass production so that we can offer affordable products. There’s a real tension there because we have little leverage with manufacturers and limited resources. But we’re also fortunate to have partners who fall in love with our ideas, which makes things easier.
What does it feel like to win a British Design Award? Like all of those designers grafting away in their studios, we dream about our ideas being noticed. We spent years developing this product, so to win is pretty spectacular.
What are you working on next? There are so many new technologies to corral into efficient, useful and beautiful things. We’re developing lampshades and accessories that will add diversity, colour and playfulness to our range.
£19.95 each (plumen.com)