News: Marthe Armitage for Jo Malone

April 1, 2016 / SHOPPING, Shopping News
Marthe Armitage’s packaging designs for Jo Malone London. Drawer liners, £36, Jo Malone

Incredible packaging with nice stuff inside

 

Rose bushes, pear trees and a beekeeper all appear on Marthe Armitage’s packaging designs for Jo Malone London.

 

Marthe Armitage’s packaging designs for Jo Malone London. Drawer liners, £36, Jo Malone

Marthe Armitage’s packaging designs for Jo Malone London. Drawer liners, £36, Jo Malone

Chiswick-based artist, Marthe Armitage, who is in her 80s, has been producing beautiful hand-printed wallpapers for over 60 years, in a small upstairs studio at her Thames-side home. She may be British design’s best kept secret, until now.

In 2015, when the collaboration with the global superbrand began, Armitage was presented with an array of Jo Malone London’s fragrances so that she could test which ones might work with her patterns. ‘We thought about the river, about plants and gardens,’ she says. ‘Everybody was happy with the idea of gardens, so then it was plain sailing.’ The new lino print used on a selection of drawer liners, candles and soaps incorporates elements from several of the brand’s hero scents, including ‘English Pear & Freesia’, ‘Red Roses’ and ‘Blackberry & Bay’. Jo Malone London

Marthe Armitage’s packaging designs for Jo Malone London. ‘Green Tomato Leaf’ candle, £44; bath oil, £56; soaps, £30 for a set of four.

Marthe Armitage’s packaging designs for Jo Malone London. ‘Green Tomato Leaf’ candle, £44; bath oil, £56; soaps, £30 for a set of four.

 

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