What’s the story? Stylish Milanese penthouse living has touched down in London’s Chelsea with the opening of Italian brand De Padova’s first UK showroom, which joins the ranks of those in the global design capitals of Milan, Paris and NewYork. Nestled on the first floor of a David Chipperfield-designed building, the 310-square-metre space has an exclusive air thanks to its discreet entrance, adding to the calm atmosphere.
What will I find inside? The jet black carpet and pale wood handrail leading up the stairs give a preview of the palette within – almost unrelenting monochrome and neutrals, save for statement plants that sweep the ceiling and the rich green ‘Blendy’ sofa that greets visitors upon arrival. Like all its other stores, it’s not located at ground level, and here the space is lined on two sides with glass, offering elegant views of the neighbourhood.
Designed by the brand’s art director, architect Piero Lissoni, to emulate a chic Milanese apartment, the fully open-plan layout incorporates kitchen, dining and lounging zones, with a bedroom and bathroom at the back. Classics from the De Padova collection– by iconic names such as Vico Magistretti and Achille Castiglioni – and contemporary designs by Patricia Urquiola, Nendo and GamFratesi mix seamlessly with the parent group’s other brands.
Why should I visit? ‘It’s all about the atmosphere. Stepping into the showroom is just like being in someone’s home,’ explains De Padova’s CEO Roberto Gavazzi. ‘I wanted to put soul into the space,’ concurs Lissoni, who included vintage pieces in different styles to bring the space to life, while maintaining the sleek, minimal De Padova aesthetic. ‘I hope people will spend time here, read books, enjoy the furniture and relax.’ 161 Draycott Avenue, London SW3; depadova.com